Answer: This is what some of the greatest thought leaders, marketers and promoters in history have done. It’s about improvement not invention. Let us explain.
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Creative Imitation
It may sound like an oxymoron creative imitation, but it refers to a time proven business strategy whereby you wait for somebody else to do or establish the viability of something like a marketing strategy then you improve upon it or utilize it.
Arrows In Back
In other words, someone else has taken the arrow to his/her back. Someone else is planted face down, because they’ve done all the pioneer work. Someone else has plowed the ground and done all the heavy lifting for you.
For example, Nicola Tesla invented the A/C current. He didn’t creatively imitate, he invented. Thomas Edison creatively imitated, so Thomas died as a multi-millionaire and Tesla died broke. Why, because it’s better to improve than to invent.
Charles Haanel is the father of personal development. He was before the time of Napoleon Hill. In fact, there are letters that have been marked in history going between Napoleon Hill and Charles Haanel before Hill ever wrote the book Think and Grow Rich.
Charles Haanel was an inventor. He invented the personal development movement with his master key system. He also wrote a book called Mental Chemistry; look him up on Google.
As far as I know he didn’t die broke, but he did die in obscurity. No one says he’s the father of personal development and he’s nowhere near as popular as Napoleon Hill. Hill was the improver. He creatively imitated Charles Haanel.
Apple and Microsoft
Steve Jobs; if it weren’t for the iPod Steve would be obscure, because Apple was in dire trouble before the iPod. In fact, he was fired from Apple. He invented the Windows Operating System as far as I’m concerned. The Apple operating system is superior and is what caused Bill Gates to create Windows ‘95.
Bill Gates got his idea from Steve Jobs. In fact, if you’ve had an old McIntosh that operating system isn’t much different than Windows ‘95. Windows ‘95 put Bill Gates on the map, because it was easy, iconic and no longer a difficult operating system that many had seen in the PC world before.
That marked the difference between McIntosh and the PC, but where Steve focused on equipment, Bill focused on software. Steve Jobs was the inventor. He was known for his invention or his creativity. Creative isn’t enough. Imitating creativity is.
In fact, it’s more than enough because you become wealthy that’s what Bill Gates did, he creatively imitates. He got a lot of flack for it, but who cares he became the richest man in the world and has stayed at that level until just recently; he’s number three currently.
Warren Buffet is number one at the time of this recording, why, because he’s a better and creatively imitates other wealthy people and the buying habits of stocks, bonds and securities.
Creative Imitation Makes You Wealthy
Creative imitation makes you wealthy. There’s nothing sexy about being original and broke that’s how Tesla died. There’s nothing sexy about being creative and dying in obscurity where no one knows you and you’re not famous.
Charles Haanel didn’t die famous. I will tell you that Bill Gates read a lot of Haanel’s work and he attributes in some of the readings I’ve had; many of his successes to Charles Haanel. But it’s Napoleon Hill’s association with Andrew Carnegie, at that time the richest man in the world and the world’s first billionaire. It’s Napoleon Hill who is famous for personal development.
The iPod
Steve Jobs is now famous because of the iPod. What is the iPod? Steve Jobs creatively imitated other things that came before.
What he did was he took those ideas, a hard drive and something that plays something portable, audio initially, but now video and through creative imitation an iPod is in the hand of almost every American in the U.S. I believe over 60 million iPods have been sold.
There’s more than one sold every minute, but it’s because Steve Jobs imitated creatively when he was with Apple. When he was with Apple initially before he got fired he didn’t creatively imitate, he created and Bill Gates imitated him.
Any time Bill Gates tries to create he falls flat on his face, so creative imitation is how to make money.
Pioneers have arrows in their backs, but the creative imitators do not.
The Wolf In Sheep's Clothing
Aesop in his wolf in sheep’s clothing, if you’ve ever read Aesop’s fables, the moral of that story is to strike while the iron is hot. The wolf was eaten, because the farmer thought he was sheep as he was dressed in sheep’s clothing and the wolf didn’t pounce on the sheep when he could.
He waited, because he wanted all the sheep not just one, but because he waited and didn’t strike when the iron was hot when the farmer came late at night to get a meal for his family the farmer thought he was getting sheep, but he instead got wolf.
Strike when the iron’s hot
A good plan executed today is better than a perfect plan that’s too late. Speed is of the essence accelerate it. Speed money is important. Everyone can make a million bucks it’s making a million bucks faster so you can save it and have it to spend that’s the difference; that’s what a millionaire is.
A good plan executed today is better than a perfect one that’s too late, so strike when the iron’s hot and creatively imitate. The reason it’s difficult to strike when the iron is hot if you’re creative is because you don’t know when the iron is hot.
If you have no competition and the easiest way to find out if you have competition is to go to Google and find out. If there’s anyone else who has what you have that’s great that means there’s a market for it. You want to be a creative imitator.
ClickBank
If you go to ClickBank.com I’ll show you a great way to creatively imitate. This may change your life. If you go to ClickBank and click on the link that says buy products, what you’ll see are a list of categories.
You’ll see categories like:
- Business to business
- Health and fitness
- Home and family
- Computing and Internet
- Money and employment
- Marketing and ads
- Fun and entertainment
- Sports and recreation
- Society and culture
Right there you can creatively imitate what ClickBank has learned, because those are major categories and there’s a reason for it. I’m going to click on health and fitness. Right away, because it’s an affiliate network in the health and fitness category it will give me the top 10 sellers in that category.
A top 10 seller I’m looking at is:
- Fat loss for idiots
- Top secret fat loss
- Truth about six pack abs
- Turbulence training
- Burn fat, feed the muscle
- Twelve hour cure for a yeast infection
- The power of conversational hypnosis
- Chopper tattoos
- Tattoo me now
- No nonsense muscle building
So if you click on any category at ClickBank you’ll see the top 10 websites.
I’m going to click on the first one I see. I’m going to look at a website that’s number one. Can I not creatively imitate that website? Of course I can. What if I go to number three, truth about six packs and I had a how-to course on how to get six pack abs.
I would go to the page that’s number three in ClickBank and I would read that website. The one I’m looking at says five facts you must understand if you’re ever going to lose your belly fat and get six pack abs and it gives me the five.
It says men click here and women click here at the very bottom. What a concept they’re actually separating men from women. Is it possible that’s why they’re number three on ClickBank? Creatively imitate. You’ll go broke trying to find this out on your own and that’s just for health and fitness.
It could be for any category, so go to ClickBank.com and learn; creatively imitate.
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